Integrated Communications

Well Thought-Out Marketing from A-Z


Whether a single project or a campaign: Every contact with a company, a product, or a range of services shapes the brand experience. That’s why we always keep an eye on the entire customer journey and focus on the concept of integrated marketing communications. Our specialised skills include PR, advertising, design, technical marketing, and content marketing.

Marketing Planning

The Foundation for a Strong Business

More than 100 years ago, Markt Twain coined an aphorism: “Having lost sight of our goals, we redouble our efforts” – an experience that we would like to spare our customers (and ourselves). For this reason, marketing planning based on expertise, creativity, and project management skills is the most important thing for our team.

Technical Marketing

From Technical Documentation to Software Tools

Technical marketing combines a multitude of topics at the intersection of engineering work, corporate communications, and traditional marketing. These include, for example, technical documentation, educational slides, technical support, or product-related software tools for end-customers or other stakeholders.

For example, we can help you turn the “necessary evil” of assembly instructions into a useful marketing tool. Suppliers of PV systems or battery storage systems have the option of using our online solar calculator for lead generation or using our yield data platform for long-term customer loyalty.

Network

Greater and More Powerful

Many areas of marketing – such as online marketing – are evolving at an ever-increasing pace. More and more special knowledge is generated that, even after a short time, becomes essential for a successful implementation. For this reason, we do not offer certain services ourselves but work hand-in-hand with partners from our network to offer you a complete range of services of the highest quality from a single source.

References Marketing